In this article, I will discuss the Top Websites for Starting a Digital Product Store to assist you in selecting the ideal platform for your digital business.
From selling eBooks, courses, and software to design assets, the right eCommerce platform decision is vital. I will discuss basic and intuitive systems, sophisticated features, and growing systems suitable for all creators.
Key Points & Best Websites to Launch a Digital Product Store List
Platform | Key Points |
---|---|
Shopify | Easy-to-use drag-and-drop builder, supports digital downloads, app-rich store. |
Gumroad | Perfect for creators, simple interface, pay-what-you-want pricing supported. |
Sellfy | Ideal for digital products, built-in marketing tools, subscription support. |
Payhip | Instant downloads, VAT handling, affiliate system included. |
Etsy | Massive marketplace exposure, good for niche creatives, low setup cost. |
WooCommerce | WordPress integration, full customization, plugins for digital sales. |
BigCommerce | Scalable, secure, with digital product support and no transaction fees. |
Podia | All-in-one for digital products, courses, webinars, memberships. |
Teachable | Best for online courses, easy course creation, built-in sales pages. |
Squarespace | Beautiful templates, great for creatives, digital product selling enabled. |
10 Best Websites to Launch a Digital Product Store
1.Shopify
Shopify is a well-established eCommerce platform that is best suited for both digital and physical product sales. It boasts an intuitive interface, a drag-and-drop store builder, and numerous apps to facilitate email marketing and digital download management.
Sellers can utilize “Digital Downloads” plugins to automatically send files post-purchase. Shopify also provides payment support for almost every country, customizable themes, and in-depth analytics.

It’s also highly scalable, which is ideal for newcomers and established companies. Although it has a monthly fee and a transaction fee (unless using Shopify Payments), the platform is professionally designed and very user-friendly.
Feature | Details |
---|---|
Digital Product Support | Yes, via apps like “Digital Downloads” |
Ease of Use | Intuitive drag-and-drop builder |
Customization | Highly customizable themes and layout options |
Payment Gateways | Supports 100+ payment gateways, including Stripe and PayPal |
File Delivery | Automatic file delivery via integrations |
App Store | Thousands of apps for marketing, SEO, automation, and more |
Analytics | Built-in dashboard and third-party integrations |
Transaction Fees | 0% if using Shopify Payments; otherwise, varies by plan |
Scalability | Suitable for small to enterprise-level businesses |
2.Gumroad
Gumroad is a platform catering to creators where they can sell ebooks, music, software, and design assets. The platform is aimed at developers, artists, writers, and freelancers. With Gumroad, users can create a product page in a matter of minutes.
The platform also allows pay-what-you-want pricing, software memberships, and even license key generation, making it a useful tool for software sellers. Gumroad helps users to pay tax, including EU VAT, and provides basic analytic functions.

Although Gumroad does charge a small fee for each transaction, it provides basic website functions that is useful for individual creators, making it easier for them to test and monetize their digital products.
Feature | Details |
---|---|
Digital Product Support | Built specifically for digital products |
Ease of Use | Extremely simple setup and user interface |
Customization | Basic branding and product page editing |
Payment Gateways | Credit cards and PayPal |
File Delivery | Secure automatic delivery with download limits |
Pricing Flexibility | Supports fixed, tiered, and pay-what-you-want pricing |
VAT & Tax Handling | EU VAT automatically calculated and collected |
Affiliate Program | Built-in affiliate management system |
Transaction Fees | 10% on free plan; lower with paid plans |
3.Sellfy
Sellfy is an all-encompassing platform for selling digital products, subscriptions, and even print on demand products.
It is very helpful for creators such as YouTube, designers, and even singers because they can quickly set up an account and access built in marketing features such as discount codes, upselling, and even email campaigns. Sellfy ensures secure and automatic digital delivery.

They employ anti-piracy tools such as PDF stamping and limited downloads. Furthermore, embedding of products on social media or personal websites is permitted.
Sellfy provides simple interfaces and an automated marketing suite as well as a subscription-based pricing model without transaction fees. Sellfy is a good platform for creatives that want an equilibrium between ease of use and marketing features.
Feature | Details |
---|---|
Digital Product Support | Yes, including eBooks, videos, music, and more |
Ease of Use | Simple interface, ideal for non-tech users |
Customization | Customizable store with embeddable products |
Payment Gateways | Stripe and PayPal |
File Delivery | Automatic and secure with anti-piracy features (PDF stamping, limits) |
Marketing Tools | Coupons, email campaigns, upselling |
Subscription Products | Supports recurring billing |
Analytics | Built-in store performance metrics |
Transaction Fees | No transaction fees (subscription-based pricing) |
4.Payhip
Payhip is an intuitive digital selling platform where creators can sell software, eBooks, online courses, etc. It provides secure hosting for the digital products, payments, and an automatic delivery system for the files after payments.
Its notable features include EU VAT support, discount codes, affiliate programs, and analytics for customers.

Like its competitors, Payhip allows you to create your own storefront or embed products into an existing webpage. Its freemium model, which includes unlimited products, is perfect for starters.
Though Payhip has a small transaction fee on the free plan, the platform is ideal for scaled small sellers to efficiently and quickly set up a digital store.
Feature | Details |
---|---|
Digital Product Support | eBooks, music, software, courses, etc. |
Ease of Use | Beginner-friendly interface |
Customization | Basic store customization and embedding options |
Payment Gateways | PayPal and Stripe |
File Delivery | Instant download with secure hosting |
EU VAT Handling | Automatic calculation and remittance |
Affiliate System | Built-in affiliate tools |
Coupon Codes | Yes, for promotions and discounts |
Transaction Fees | 5% on free plan; 2% or 0% on paid plans |
5.Etsy
Etsy primarily focuses on vintage and handicraft items. However, you can also find a booming market for digital items on Etsy such as planners, art prints, templates, and other downloadable products.
Through Etsy, you can easily reach millions of potential buyers who are on the lookout for creative products. Sellers can take advantage of Etsy’s effective SEO, traffic, and brand trust.

The site manages automatic file delivery after payment. There are listing fees and transaction fees, but setup is quick and easy. Etsy is ideal for designers and hobbyists who do not want to market their own websites, and instead want direct access to a large audience.
Feature | Details |
---|---|
Digital Product Support | Yes, including art prints, templates, planners |
Ease of Use | Very easy to list and sell |
Customization | Limited, storefront within Etsy marketplace |
Payment Gateways | Etsy Payments (includes credit cards, PayPal, etc.) |
File Delivery | Automatic delivery for digital downloads |
Built-in Traffic | Large marketplace with millions of active buyers |
SEO & Tags | Supports keyword optimization for product discovery |
Reviews & Ratings | Strong reputation system to build trust |
Transaction Fees | Listing fee ($0.20) + ~6.5% transaction fee |
6.WooCommerce
WooCommerce is a prominent WordPress eCommerce plugin that is open-source and offers unrivaled management of your online store. It’s best suited for developers and WordPress users, as it supports selling digital products through plugins for secure downloads, subscriptions, and memberships.
Store customization is limitless, as optimization tools for SEO and thousands of plugins to enhance the store are available. There are no platform fees, but hosting, themes, and security need to be managed separately.

WooCommerce is a community-driven solution that is flexible, scalable, and ideal for users who desire full control over their digital stores as opposed to proprietary platforms.
Feature | Details |
---|---|
Digital Product Support | Fully supported via WordPress |
Ease of Use | Moderate; best for users familiar with WordPress |
Customization | Unlimited flexibility via themes and plugins |
Payment Gateways | Stripe, PayPal, bank transfer, and more |
File Delivery | Secure digital downloads with download limits |
SEO Control | Full control with WordPress SEO plugins like Yoast |
Plugin Ecosystem | Thousands of free and premium extensions |
Cost | Free plugin; separate costs for hosting and premium tools |
Scalability | Excellent for large or custom digital stores |
7.BigCommerce
Designed for growing companies, BigCommerce is a scalable eCommerce platform that offers selling of digital and physical products. It facilitates digital file delivery and comes with built-in SEO tools, multi-currency capability, and no transaction fees, which is beneficial for overseas trade.
It has built-in analytics and supports integration with key marketplaces like Amazon and eBay and a multitude of payment gateways.

Although it may be more difficult to learn than other platforms, its comprehensive features, high scalability, and long-term growth potential make it an ideal choice for mid to large businesses that focus on selling digital products and need a lot of customizations or a lot of integrations.
Feature | Details |
---|---|
Digital Product Support | Yes, including automatic delivery |
Ease of Use | Moderate; rich features with a slight learning curve |
Customization | Advanced options with HTML/CSS editing |
Payment Gateways | 65+ gateways; no extra transaction fees |
File Delivery | Managed via built-in tools or apps |
SEO Tools | Advanced built-in SEO features |
Multi-channel Sales | Sell on Amazon, eBay, Facebook, Instagram |
Analytics | Powerful analytics and reporting |
Scalability | Built for mid-to-large scale businesses |
8.Podia
Podia is a single platform used for selling digital goods, organizing online classes, conducting webinars, or even running online memberships. The platform is known to both scholars and content makers.
Podia takes care of hosting, payment processing, email marketing, and even messaging all in one place. Creating and selling pages, product bundling, and promotions can also be done within the platform, thus eliminating the need for external tools.

Additional features include video hosting and drip content for the courses. Podia is best for creators looking for easy to use and centralized platforms to sell digital goods and maintain customer emails and community relations through built in features because it has no transaction fees and offers 24/7 support.
Feature | Details |
---|---|
Digital Product Support | Yes, includes downloads, courses, webinars, memberships |
Ease of Use | Very user-friendly, no technical skills needed |
Customization | Clean themes and easy editor |
Payment Gateways | Stripe and PayPal |
File Delivery | Secure and instant access to buyers |
Marketing Tools | Email marketing, coupons, pre-launch pages |
Course Features | Video hosting, quizzes, drip content |
No Transaction Fees | Yes, on all paid plans |
Support | 24/7 live chat support |
9.Teachable
Teachable is one of the top platforms for selling courses, coaching sessions, and digital content. Its dual-purpose as a course builder offers a simple interface, supporting videos, PDFs, and quizzes. You can set pricing tiers, issue coupons, and schedule content release.
Teachable manages payment processing and handles sales tax as well as EU VAT. It offers advanced analytics for tracking progress in courses and income, both for the students and the educators.

Teachable is focused on course creators, but other digital products can also be sold on the platform. Its pricing plans are flexible, including a free plan with fees per transaction. Best for trainers and educators needing to transform their knowledge into income.
Feature | Details |
---|---|
Digital Product Support | Primarily online courses, also supports coaching and downloads |
Ease of Use | Designed for educators; simple drag-and-drop tools |
Customization | Custom domain, theme options, and course branding |
Payment Gateways | Teachable Payments, Stripe, PayPal |
Course Builder | Multimedia support, quizzes, drip content |
File Delivery | Automatic file hosting and student access |
Tax Handling | US and EU tax compliance built-in |
Analytics | Course completion tracking and revenue reporting |
Transaction Fees | Varies by plan; free plan includes fees |
10.Squarespace
As a website builder, Squarespace stands out with its eCommerce-ready features, making it ideal for creators and artists selling digital products. Integration is simple with no outside tools necessary, enabling ecommerce, file-delivery, and email marketing.
Squarespace is a consolidated solution where landing pages, portfolios, and websites can be created. It is more user-friendly than open-source options, and while it is not as customizable, it is perfect for users looking for a polished design and ease of use.

A subscription model is in place, and payment options include Stripe and PayPal. Ideal for photographers, designers, and writers who sell digital products.
Feature | Details |
---|---|
Digital Product Support | Yes, supports digital downloads |
Ease of Use | Very easy, visual website builder |
Customization | Stunning templates and style editor |
Payment Gateways | Stripe and PayPal |
File Delivery | Automatic, secure file delivery upon purchase |
Built-in Tools | SEO, email marketing, analytics |
Ecommerce Features | Inventory, coupons, subscriptions |
Blogging & Content Tools | Integrated blog and content blocks |
Support | 24/7 customer support via email/live chat |
Conclsuion
In concluding this article, let me emphasize once more that your objectives, your budget, and your skills shall determine for you the best platform for launching your digital product store. If you require scalability, then Shopify and WooCommerce will appeal to you.
For those seeking simplicity, Podia and Teachable are best for educators, and Squarespace specializes in for creatives. The platforms offer various resources that are tailored to effectively help sell and expand your digital business.